One story, many channels: Blog, podcast, video & beyond

  • Product guide: Session replay

    I created this guide to highlight the value of session replays to PMs and UX designers, while improving Sprig’s search ranking.

  • Podcast campaign content

    The persona of PMs and UX researchers prefer to hear things from experts — like the team at Awkward Silences, a podcast on UX research. Working with the CEO, I built a narrative and storyline for 15+ podcasts. (More examples available on request.)

  • Vertical-tailored content

    DailyPay needed content to support a vertical growth campaign. I created content specific to verticals, including healthcare, across several different mediums — blogs, web, video and social.

  • Benefits-focused content

    I created this guide to outline the benefits of using on-demand pay for HR professionals. This resource outlines how ODP can greatly improve employee retention.

  • Expert webinar series

    The security buyer is interested in the best ways to protect their business. Working with experts like Graham Cluley, I created a webinar series where security professionals could learn from experts.

  • Meta news articles

    At Meta, I was responsible for telling the story of our product suite across events, blogs, web and more. Below is one example of a product release blog.